What Is Reciprocal Linking History?

Your ads will be inserted here by

Easy Plugin for AdSense.

Please go to the plugin admin page to
Paste your ad code OR
Suppress this ad slot.

What Is Reciprocal Linking History?

Article by nikhil

Just a few short years ago, there was a web page description tag called the Meta Keywords tag. It quickly became popular with unscrupulous web masters incorrectly applying keywords in an effort to rank better in the search engines. Google, and many top search engines ended up discounting, and ultimately ignoring keywords. It is still important to include this in your page, but for different reasons.

Increasingly, search engines have been placing more importance on a websites “connectivity” to other websites to determine how important, or relevant, your site is. This connectivity is done through linking. A link is like vote of confidence (in the eyes of the search engine) that says, “This site counts.” The more links you have coming into your site means the more “votes of confidence” that your site is worth a visit. Majority rules, democracy in action!

Who stuffed the ballot box?

Again, unscrupulous types have figured out a way to circumvent the system in an effort to gain position in the search engines. The technique was to build massive amounts of inbound links quickly, triggering the search engines to point to your site. The most effective way for the spammers (for lack of a better term) to accomplish this “fast linking” was to band together and form reciprocal linking pools, co-ops, alliances, and partnerships. The majority could no longer be counted on to vote correctly. How true!

Google quickly caught on to this method and had to make a decision. It was decided that the majority could not be trusted, and therefore their vote will be discounted. In fact, reciprocal links from sites that have a page rank of PR1-3 don’t even count anymore. What’s more, associating your site with large reciprocal link swapping programs could potentially cause the search engines to label your site as “unreliable” and have a negative effect on your over all web position.

Educated Voters Rule!

There is a new Vote in town, and it is called the “One Way Link.” It’s not really new, it’s just more important today. The search engines have determined that if someone is willing to “vote” for your site and receive nothing in return, than you must be worth a visit.

Your ads will be inserted here by

Easy Plugin for AdSense.

Please go to the plugin admin page to
Paste your ad code OR
Suppress this ad slot.

Every link into your site has a “value” or “weight” that is assigned by the search engines. Mathematically, it is very possible (even probable) for a dozen One Way links to have more value than 100 reciprocal links. Think of it as the “New Math” on the web.

The Hanging Chad….

“So why not go out and purchase some great One Way links and be done with it?” Is a question I get almost every day. The answer is simple. Google has a patent (yes, a patent!) on its method of determining a web sites overall valuation and relevance. Buying links circumvents their methods, and can absolutely result in being ejected from the search results altogether. What would happen if you woke up tomorrow and your website was no longer in Google?

In addition, that same group of unscrupulous types has come up with all kinds of methods to use the same tactics to turn those link pools into artificial looking One Way links. Google is a lot like the IRS – When they catch you cheating you loose.

The Votes are in.

1. Do not delete your reciprocal link inventory, or discontinue building reciprocal links. Just realize that they do not have the same impact. Swap links with sites that you feel bring value to your web visitor. Exchanging links is considered “natural” in the eyes of the search engines – that’s a good thing.2. Focus on building quality one way inbound links from sites that are in the same content arena as you.3. If you are involved in any unnatural link building practices you need to ask yourself if the risk is worth the reward.4. Provide outbound links to resources that are similar to your sites content.5. Consult your SEO consultant if you have any questions – they have your best interests in mind.6. Get creative – there is more to linking than just directories and websites.

Linking Ideas: Articles, Press Releases, Testimonials, Interviews, Contests, Forum and Blog participation, Social networks, Google Video deployment, and talk to every vendor (with a website) you pay for services, and tell them they owe you a link!

About the Author

Did you find this article useful? For more useful tips and hints, points to ponder and keep in mind, techniques, and insights pertaining to Internet Business, do please browse for more information at our websites: www.adsence-dollar-factory.com.

Please note:
Use and distribution of this article is subject to our Publisher Guidelines
whereby the original author’s information and copyright must be included.

History of Social Media

Your ads will be inserted here by

Easy Plugin for AdSense.

Please go to the plugin admin page to
Paste your ad code OR
Suppress this ad slot.

I produced this video to summarize how online communication as evolved over the last 20 years. It’s a video time line, which is also featured on my company’s blog at www.MarketingProOnline.com The time line starts at the beginning of the 20th Century because that’s when more people started gaining access to the Web. The increase in personal computers and the launch of early Web browsers enabled people to create their own content and connect with one another. This started the Tech Bubble from 1995 to 2000, as anyone could build a website, start an online business and go public on the stock market. The bubble crashed in 2000 after many of the online businesses turned out to be bad investments. But ventures such as Google and Wikipedia continued to evolve, leading to new ideas such as Facebook, Youtube and Twitter. Now social networks dominate the way humans across the world communicate with one another. And as new concepts emerge and old ideas evolve, MarketingProOnline.com will be there to blog about them. Visit MarketingProOnline.com for help on marketing your business online. Or follow us on Twitter @MarketProOnline.

The Secret History of Silicon Valley

Google Tech Talks December 18, 2007 How Stanford & the CIA/NSA Built the Valley We Know Today, presented by Steve Blank. How much does an average Googler know about the history of the place he/she works in – Silicon Valley? Come and test your knowledge. I have seen this talk and I assure you – even seasoned Silicon Valley veterans will find this story interesting. Silicon Valley entrepreneur Steve Blank will talk about how World War II set the stage for the creation and explosive growth of Silicon Valley, and the role of Frederick Terman and Stanford in working with government agencies (including the CIA and the National Security Agency) to set up companies in this area that sparked the creation of hundreds of other enterprises. Steve Blank spent nearly 30 years as founder and executive of high tech companies in Silicon Valley, most recently the enterprise software firm E.piphany. He has been involved in or co-founded eight Silicon Valley startups, ranging from semiconductors to video games, and personal computers to supercomputers. He teaches entrepreneurship at UC Berkeley’s Haas School of Business, Columbia University and Stanford’s Graduate School of Engineering. This talk was hosted by Boris Debic
Video Rating: 4 / 5

Visual History of Telecommunications

Video montage prepared to help kick-off Location 2.0 Summit 2009 at CTIA in San Diego – Telecommunications evolution from 1850s thru Oct 8, 2009 – Edited from public domain & marketing footage by companies across the globe – Mashed to Energy52 mix by Solar Stone Overarching Theme: Connecting People, Content & Service Topics covered include: – Telephony – Telegraph – Transoceanic submarine cable – Switching – Routing – Satellite – Internet – Data – Mobile – Devices – Netbooks – Media/Content – Convergence – GPS – Mapping – browsers – Location Based Services (LBS) – Social Networking – Thanks to Liz at wirelessnvision for her input
Video Rating: 4 / 5

How to Delete Your PS3’s Browsing History

Hey guys today I’m going to show you how to delete your PS3’s browsing history, internet history. Just follow the steps in order and all the history will be gone. Sorry about the video quality, had to film it on my camera. Rate, Comment, and Subscribe! If you want my PSN its on my channel or send me a PM
Video Rating: 4 / 5

The History of Magnetic Striped Media Technology

[Recorded: June 29, 2011] Magnetic striped media are used by more than 80% of the world’s population. They are swiped through slot readers more than 50 billion times a year. They are used for financial transactions, automatic teller machines, mass transit access, identification and access control devices. Their information content is specified by national and international standards. The magnetic striped media design is surviving through subsequent technologies. The Smart Cards with imbedded chips in the media are still striped for transition and backup. The mobile phone when used as a payment device emits the same data stream as recorded on the standard striped media. The “simple” magnetic striped media was the combination of solutions to four different technical challenges. The first was mastering the marriage of magnetics to the surface of plastic cards or paper tickets. The second challenge was the specification of recordings which allow multiple industry use of the magnetic media. The third challenge was the design of the accepting units to allow successful use of the media by the world’s population. The fourth challenge was design of the security system to successfully control the use of an easily read and recorded media. Originally, the IBM development group for the magnetic striped media faced rejection by the engineering and marketing staffs. Engineering opposed the apparent lack of security. Marketing opposed a solution which was competitive with an alternative
Video Rating: 5 / 5